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Tue Jan 19, 2010 at 12:40:32 PM PST
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Today I sat on a panel at the International Dairy Food Association's Dairy Forum. The topic was "What do consumers want - really?" The panelists were a longtime Washington Post writer who now works at Powell Tate, Sally Squires, an exec from Sargento cheese, Louie Gentine, and a marketing guru, Tom Nagle. I told the audience that I wore a red shirt so that if they threw rotten tomatoes at me at least the stains would blend in. I was very much there to represent a minority opinion that was probably not a welcome one for many dairy processors. It was an extremely pleasant and lively debate and I really enjoyed each of the panelists and everyone from IDFA that I met here at the Dairy Forum.
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Mon Jun 22, 2009 at 10:50:54 AM PDT
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I was struck by this passage in a Sunday Des Moines Register feature on Iowans in key posts at the U.S. Department of Agriculture:
[USDA's Foreign Agricultural Service administrator Michael] Michener declined to discuss the department's strategy for promoting international acceptance of biotechnology, saying it's still in the works. But he argues that the Obama administration can be more effective than the Bush administration, which went to the World Trade Organization to unsuccessfully break European resistance to the genetically engineered crops.
Vilsack is taking a lighter approach, Michener said, recounting a discussion the secretary had with his German counterpart.
Vilsack "made this very creative argument on how during the eight years of the Bush administration, the Europeans would lecture us on how we had to bring our citizens along and educate them on the science of climate change. He turned that around and said, 'You know, you've got a similar responsibility on biotech'" Michener said.
That certainly is a "creative" analogy. Getting Americans on board with serious policies on climate change may be our only hope for avoiding a catastrophic global warming scenario. Gaining European acceptance for genetically-modified crops has no comparable global benefit (no, these crops won't magically end world hunger).
But a more important point is after the jump.
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