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Coca-Cola With Vitamins? We Don't Buy It

by: Jill Richardson

Fri Jan 23, 2009 at 13:00:00 PM PST

Nothing makes me happier than seeing this headline: FDA Bursts Bubble on Diet Coke Plus Nutrient Content Claim. Long story short? The FDA says Coca-Cola cannot use the word "Plus" as a health claim because it's a carbonated beverage. Apparently the FDA looks down its nose at fortified "snack foods such as carbonated beverages." Thank goodness! I quite agree! My favorite part of the letter the FDA sent Coca-Cola is this:

You should take prompt action to correct these violations. Please respond to this letter within 15 days from receipt with the actions you plan to take in response to this letter, including an explanation of each step being taken to correct the current violations and prevent similar violations. Include any documentation necessary to show that correction has been achieved.

Ha! And if that ain't enough, CSPI is going after Coca-Cola with a class action suit for their fraudulent health claims on Vitamin Water. In their words: "vitamins + water + sugar + hype = soda - bubbles."

Jill Richardson :: Coca-Cola With Vitamins? We Don't Buy It

Tags: Marketing, Vitamin Water, Coca-Cola, (All Tags)

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Coca-Cola With Vitamins? We Don't Buy It | 6 comments

Let's not forger the incident that actually happened in the UK some (4.00 / 2)

years ago, when coca-cola bottled water and put it for sale as mineral water! Trouble was that in fact it was plain tap water, got found out, had to recall every single bottle (and issue a refund) and stop "producing". Ouch! The had to cough up some real dough to pacify the authorities if I remember well.

Sic Transit Gloria Locavore!

by: Asinus Asinum Fricat @ Fri Jan 23, 2009 at 21:06:36 PM UTC

by: you @ soon

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they aren't the only ones (4.00 / 1)

who did that. A friend of mine settled a lawsuit against another bottled water company for their "spring water" that also happened to have a pretty outrageous amt of bacteria in it, if I remember right.

"I can understand someone from Iowa promoting corn and soy, but we are not feeding the world, we are feeding animals and soft drink companies." - Jim Goodman

by: Jill Richardson @ Fri Jan 23, 2009 at 23:28:03 PM UTC

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by: you @ soon

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Yes, quite a few have done it, but none as bis as Coke! (4.00 / 2)

Sic Transit Gloria Locavore!

by: Asinus Asinum Fricat @ Sat Jan 24, 2009 at 03:17:44 AM UTC

[ Parent ]

I have a brother (4.00 / 3)

who drinks diet Pepsi constantly and always struggles with his weight. Somewhere I heard that diet sodas stimulate your appetite and don't help at all with weight loss. Anyone know of solid research on this?

I can't stand diet drinks. I mostly stopped drinking pop years ago, but if I am going to have a ginger ale or root beer a few times a year, I'll just have the regular kind.

by: desmoinesdem @ Sat Jan 24, 2009 at 00:11:33 AM UTC

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I've heard the same thing (4.00 / 2)

but don't know the answer. Why not ask on Marion Nestle's blog? She's a good, reliable source for info like that.

"I can understand someone from Iowa promoting corn and soy, but we are not feeding the world, we are feeding animals and soft drink companies." - Jim Goodman

by: Jill Richardson @ Sat Jan 24, 2009 at 01:01:53 AM UTC

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Diet Pepsi is full of additives, should not be drunk at all. (4.00 / 2)

Sic Transit Gloria Locavore!

by: Asinus Asinum Fricat @ Sat Jan 24, 2009 at 03:16:53 AM UTC

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