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General Mills: "Feed Your Kids Our Crap And We'll Give Their School $.10"

by: Jill Richardson

Fri Sep 03, 2010 at 11:56:00 AM PDT


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Gotta love the Box Tops 4 Education program by General Mills. Each box top gets the school $.10. Eligible box tops includes ones clipped from General Mills cereals, Juicy Juice, Hamburger Helper, Yoplait yogurt, Fruit Roll-Ups, Chex Mix, Nature Valley granola bars, and various cake mixes, plus non-food items like disposable silverware, trash bags, and diapers.

It's too bad it would be difficult, time consuming, and expensive to design a study comparing which gets you better value: participating in this program, or feeding your kid healthy food, donating money to the school, and then saving on your kid's long term health and medical costs while reaping the benefits of any increases in education through decreased days missed due to illness and improved ability to pay attention.

Jill Richardson :: General Mills: "Feed Your Kids Our Crap And We'll Give Their School $.10"
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