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Why the Soda Lobby Was Happy... They Helped Write the Nutrition Rules

by: Jill Richardson

Fri Mar 26, 2010 at 22:27:01 PM PDT


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I knew something up when the soda lobby was happy about the child nutrition bill. And I was right. Blanche Lincoln put out a press release called "Lincoln, Harkin, Woolsey Announce National School Nutrition Standards" and in the first paragraph it says this:

U.S. Senator Blanche Lincoln, D-Ark., Chairman of the U.S. Senate Committee on Agriculture, Nutrition and Forestry, along with Senator Tom Harkin, D-Iowa, and Congresswoman Lynn Woolsey, D-Calif., today announced a major agreement between the food and beverage industry and public health and education groups on national school nutrition standards for all foods sold in schools.

Why is the junk food lobby at the table to make rules about nutrition? Would you have a criminal at the table to make laws about crime? The American Beverage Association, Coca Cola, Mars, Nestle, and PepsiCo were all included in negotiations for the new school lunch nutrition standards in Lincoln's child nutrition bill. Under the bill, the USDA will set one set of nutrition standards for all food sold in schools during the school day (including vending machines). This is a change from current laws, which forbid the USDA from setting rules over most food sold in schools outside of the federally-reimbursable school lunch (i.e. the meal served to kids who receive free lunch).

So here's the question: What did public health groups give up by negotiating with the junk food lobby? What do public health experts think the school nutrition standards should be, and how far apart is that from the actual language of the bill?  

Jill Richardson :: Why the Soda Lobby Was Happy... They Helped Write the Nutrition Rules
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can't find the text of the bill (4.00 / 1)
I've tried looking on Thomas.gov and on Govtrack.us and I can't find the bill! Does anyone have a bill number for it?

"I can understand someone from Iowa promoting corn and soy, but we are not feeding the world, we are feeding animals and soft drink companies." - Jim Goodman

I don't think it's available yet (4.00 / 1)
I think the only thing available so far is still the Discussion Draft.

[ Parent ]
c'mon, Jill (4.00 / 1)
You know how slow (dilatory) Blanche is.

[ Parent ]
Demands... (4.00 / 2)
Following up in response to the acrimonious spirit of United States governmental acquiescence to the junk food lobby's demands in setting nutrition standards for school food, We The Undersigned also request the United States government extend the same consideration to those of us with interest in the following issues:

  • Guaranteed 25 Days Paid Vacation For Every American Each Year

  • A Single-Payer Universal Health Care System

  • Personal and Swift Accountability When Corporations Kill

  • Marijuana Laws Set By People With Brains

  • Sustainable Forms of Transportation and Development Considered and Supported on Equal Grounds With the Automobile and Sprawl

Signed,

JayinPortland
(your name here)
(and here)
(and here)
(and here)
(and you get the picture)


Coming soon to a Philadelphia near you!


Courtesy... (4.00 / 2)
Sorry, this should read "courtesy" -

We The Undersigned also request the United States government extend the same consideration courtesy to those of us

What's that petition site again?

Coming soon to a Philadelphia near you!


[ Parent ]
courtesy (4.00 / 1)
or curtsy.

[ Parent ]
actual language of the bill (4.00 / 1)
Blanche misled you. The press release was fraudulently titled. The bill does not contain explicit nutrition standards.

The Discussion Draft doesn't, anyway.

(from Section 201, pages 64 and following)

(i) PROPOSED REGULATIONS.-Not withstanding section 9(f), not later than 18 months after the date of enactment of this paragraph, the Secretary shall promulgate proposed regulations to update the meal patterns and nutrition standards for the school lunch program authorized under this Act and the school breakfast program established by section 4 of the Child Nutrition Act of 1966 (42 U.S.C. 1773) based on recommendations made by the Food and Nutrition Board of the National Research Council of the National Academy of Sciences.

(ii) INTERIM OR FINAL REGULATIONS.-

(I) IN GENERAL.-Not later than 18 months after promulgation of the proposed regulations under clause (i), the Secretary shall promulgate interim or final regulations.

(II) DATE OF REQUIRED COMPLIANCE.-The Secretary shall establish in the interim or final regulations a date by which all school food au17
thorities participating in the school lunch program authorized under this Act and the school breakfast program established by section 4 of the Child Nutrition Act of 1966 (42 U.S.C. 1773) are required to comply with the meal pattern and nutrition standards established in the interim or final regulations.

Sounds to me like the new standards will be based on the IOM recommendations, and I think that's a good thing if that's what's in the actual bill.

One thing given up was timely improvement, unless Blanche thinks 3 years is timely improvement.

The reason for the press release was Section 208, which gives USDA authority to set standards for food sold outside the school lunch program. That's the "all foods" part, and that's what's new. There will not be one set of standards, however, at least not according to the discussion draft. USDA will develop standards for food sold outside the school meal programs according to DGA, not IOM recs.

Regulations for food sold outside school meal programs will be proposed within a year with final regs to be available within two years, which is an improvement over in-program timing.


Tap water or bottled water? (4.00 / 2)
"What did public health groups give up by negotiating with the junk food lobby?"

Aside from saving the junk food lobby millions by moving standards to the national level, perhaps this innocent and positive sounding requirement will turn into a cash cow for Coke and Pepsi...

Section 203 requires participating schools to "make available to children free of charge, as nutritionally appropriate, potable water for consumption in the place where meals are served during meal service."

So I wonder if this will be able to be some large water dispensor with tap water or if it will have to be bottled water which Coke and Pepsi will of course be more than happy to provide.  


have you spoken with Public Health experts? (4.00 / 1)
here's one who's a Dr and has a Masters in Health Policy. He's running for Congress here in PA. I know him..
http://www.trivediforcongress.com

Jill/Jay,

Might you be interested in a guest post?

see what he wrote in response to the HC bill...

http://www.dailykos.com/storyo...



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