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Thu Mar 25, 2010 at 16:58:22 PM PDT
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| Want to submit your comments to Let's Move? You've got until tomorrow to do so.
Unfortunately, they limit the length of comments. I intend to submit several. I've pasted my first submission below. I'd do more now so that you could skim them to get ideas, but I've got to run because we're taking the kids to see Peter Pan tonight. So please do me a favor - submit comments to Let's Move and then paste what you submitted in the comments here so that everyone can brainstorm together. Thanks! |
| Jill Richardson :: Give Michelle O Your $.02 on Let's Move |
Please impose MANDATORY restrictions on advertising to children. I recommend the excellent work of the Campaign for a Commercial-Free Childhood. Marketing to children is intended to get a child to beg parents for food, typically junk. As a parent, marketing makes my job infinitely more complex because I don't want to turn food into a big fight that my kids have to rebel against as teens. I try to be moderate by letting them have enough treats so that they don't feel different from their friends but it kills me to watch them put junk into their growing, developing bodies. There's just no reason that a company should be allowed to undermine my authority as a parent (or step-parent in my case) by offering kids toys if they eat food I don't want them to eat (or by marketing junk with characters on the boxes, or using fun cartoons, unnatural colors and flavors, or other gimmicks targeted at kids).
We've gotten rid of TV, first of all, to cut down on exposure to marketing. But for our 7 year old in particular, she's exposed online, at friend's houses, school, Girl Scouts, and birthday parties. I have no control over what the other houses in the neighborhood choose to give out as Halloween candy, and I can't deny the kids trick or treating. It's very frustrating when the kids go trick or treating and come home with foods I would have never gotten for them. We have treats often but no high fructose corn syrup, or artificial coloring or flavoring. We need a large scale effort, not just personal responsibility, because parents who try to be responsible end up making their kids feel different and alienated among peers. |
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